in partnership with changemakers

We turn media into more than publicity. We use strategic storytelling and visuals to build profile, grow businesses and organisations, and create meaningful impact.

Press Road Media is a strategic brand, marketing and communications consultancy helping businesses build sustainable, considered growth.

Behind the business is Anjelica Smilovitis, a journalist and communications professional with a Bachelor of Psychological Science and experience working across businesses, organisations and publications in Australia and internationally.

Drawing on journalism, psychology, marketing, communications and years of working closely with people and brands, Press Road Media takes a whole-business approach to understanding where a brand is now, where it wants to go and what needs to happen to get there.

From brand strategy and positioning to marketing, communications, content and partnerships, the focus is on building strong foundations, making informed decisions and creating growth that is purposeful, sustainable and built to last.

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Slow the noise. Find the direction. Grow with purpose.

Every business is in a different season. A free consultation is a chance to talk about where your business is now, where you’d like it to go and what might be getting in the way. Together, we can explore the strategy, brand and marketing pieces that could help you move forward with greater clarity and purpose.

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Based in Western Australia, Press Road Media works with clients across Australia. Our clients span:

  • Perth

  • Mandurah & the Peel Region

  • Busselton & regional Western Australia

  • Sydney & regional New South Wales

  • Brisbane

  • Melbourne & regional Victoria

  • Tasmania

Journalist Anjelica Smilovitis is featured in a range of local, national and international publications.

Seven West Media

Elephant Journal

Australian Institute of Architects

The Greek Herald

Projects, Publications + Storytelling

  • Media Projects

    Projects with the Australian Institute of Architects include working with sponsor partners such as Taubmans, Brickworks, Bondor Metecno and Lysaght and more. Legacy items include Architects Assist and the curation of a City Resilience Panel across Australia incorporating Indigenous design development.

  • Events

    We Hike WA is an initiative that has brought thousands of people together through guided group hikes in the Perth Hills. The walks and online content help to foster deeper connections to nature, wellbeing and community. As an in-house example of a legacy item, We Hike WA is a living case study of how we can partner with organisations to create communications that move people and leave a lasting impression.

  • Editorial

    Editorial, feature writing and content strategy—always grounded in ethical storytelling and community impact. From contributing to The Greek Herald to reporting on regional and rural communities across Western Australia with Seven West Media, we have a strong understanding of how publications work.

Check out projects

journalism + storytelling + creative marketing strategy + cutting through the noise + human connection + business development

The Biophilic Blueprint

The Biophilic Blueprint is about reimagining how we live with the natural world. We share stories that spark both introspection and action—reminding us that nature is not separate from our lives, but the foundation of them.

Read the publication.

Press Road Media platforms

Women Who Hike Australia and We Hike WA are community-led outdoor initiatives connecting almost 10,000 people through a shared love of hiking, nature and adventure across Western Australia—and Australia.

The Biophilic Blueprint is a publication featuring stories from people across the built environment, agriculture, urban planning—and beyond—working to design cities in harmony with nature.

Built through strategic communication, consistent content and authentic community engagement, these platforms reflect what Press Road Media does best: turning ideas, stories and expertise into meaningful public presence, connection and impact.

  • “Anjelica is friendly, knowledgeable and asks great questions in order to understand my project goals. I highly recommend her.”

    — J.M

  • "She has believed in me since the very beginning, even when I was doubting myself and my ability."

    — Kia

  • "Something I really admire about Anjelica is that she's authentic and consistent in her values and morals. Her approach is perfectly tailored to suit my goals.

    — M

  • "Anjelica is delightful to work with! She's extremely diligent and thorough with her research. Above and beyond to cater to all of our requirements even as new changes arose. I'd highly recommend!"

    —M & P

  • "Great communications across all subject matter."

    —Steve

  • "Outstanding job—went above and beyond."

    — Client. Alisha

  • "Anjelica is down to earth and present. We really appreciate her time, energy and experience. Highly recommend.

    — I.T

  • “Honest, understands what’s needed and a great listener.”

    — Client N.H

  • "Excellant to work with. Great communication."

    — Annie.

  • "I highly recommend Anjelica to assist you with your task. Her attention to detail is impeccable. It takes a good listener to ask the right questions. Evolving an idea into a tangible creation takes a lot of skill. Her experience with writing and publishing are very valuable."

    — Jamie F

  • "Im really glad I connected with Anjelica. She helped gain a lot of clarity around marketing as I am a new business owner. Very competent, knowledgable and understanding. I highly recommend PRM if you need guidance."

    — Sarah D.

  • "Very professional and accommodating while travelling on the road."

    —Tim J

  • "Very information and professional."

    L.V

Work with us.